The LTD Opportunity
Most organizations serving SSDI claimants hold a second book of opportunity without realizing it. Identifying it takes a single question.
What Is Long-Term Disability?
LTD insurance is private disability coverage, most often provided through an employer's benefits package. When a covered employee can no longer work due to chronic illness or disability, the policy replaces a portion of lost income — typically 50–60% of pre-disability salary — often payable to age 65. For a disabled worker, a successful LTD claim can be worth hundreds of thousands of dollars over the life of the benefit.
Employer-sponsored plans are governed by ERISA and administered by carriers such as Unum, Cigna, MetLife, Hartford, and Lincoln Financial — insurers with well-documented histories of denying and terminating valid claims. Specialized claim support can make a meaningful difference in those situations.
How LTD Differs from SSDI
SSDI is a federal program funded through payroll taxes and administered by the Social Security Administration. LTD is a private contractual benefit paid by an insurer under the terms of a policy. The two systems apply different definitions of disability, different eligibility rules, and entirely separate frameworks — which means a client can pursue, win, and collect both at the same time.
Why SSDI Claimants Are High-Value LTD Leads
- Built-in eligibility. SSDI claimants are, by definition, workers who became disabled — the population most likely to have held employer-sponsored LTD coverage.
- SSDI approval helps. An SSA finding of disability is compelling evidence in an LTD claim.
- Benefits stack. LTD benefits do not reduce SSDI payments — clients can collect both.
Two ways a lead qualifies for partner compensation.
An individual who is currently receiving LTD benefits but at risk of denial or termination, or who has not yet applied for LTD benefits.
An individual whose LTD claim has been formally denied.
Ready to start screening?
One question, under a minute per client — then submit leads through your partner portal.